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Blog

What's happening in the world of Partnership Marketing

Why Your Tracking Configuration Could Be Losing You Money: Why Poor Tracking is a Commercial ProblemBest Practices for Managing Affiliate Sub-Networks: How to Manage, Monitor, and MaximiseWhy It’s Time to Overhaul Your Affiliate Marketing TrackingOptimise Shortlisted for Multiple Global Performance Marketing AwardsTop 3 Hacks to Best-In-Class TrackingPartner pay now offers weekly payments for SEA and MENA publishersOptimising Voucher code Affiliates for Affiliate Marketing SuccessThree Things your Partner Marketing Platform should doThe Beginner’s Guide to Affiliate MarketingNavigating Financial Services Affiliate Marketing – a guide for Finance BrandsLeading the Way in FCA Consumer Duty Compliance for Affiliate MarketingNavigating Google’s Latest Algorithm Changes: A Strategic Approach for AdvertisersThe Affiliate Marketing "Sweet Spot"Three Essential Steps in Affiliate Campaign OptimisationHow to launch your Affiliate campaign with Optimise using HubSpotLeveraging Coupon Attribution in Affiliate CampaignsCracking the Code: How Indian Ecommerce Brands on Shopify Can Excel with Affiliate Marketing and CouponsHeadline sponsor for the fourth Finance Affiliate Club event in LondonConnecting the Dots: How QR Codes Enhance Attribution in Affiliate MarketingScale your Partnerships efficiently with Optimise Invitations HubOptimise Media: The Premium Affiliate Network in Middle East AsiaStreamlining Affiliate Marketing: Introducing Optimise Shopify AppAPMA launches Cracking Tracking - a new initiative to educate advertisers on affiliate trackingGoogle Consent Mode V2 is mandatory by March 2024FSQS: Why we are members and how it is usefulFinance Affiliate Club Manchester MENA Black Friday Offers - 2023Introducing the Regulated Network: Optimise’s Unique Approach LD Sharma to buy Optimise India and rebrand to Shoogloo NetworkHow does iOS17 Link Tracking Protection affect affiliatesAffiliate attribution may drop in Google Analytics 4Accelerated payments for partners - SEAAccelerated payments for partners - MENAOptimise Media launches new .com to position global growthHow to launch your Shopify affiliate program with OptimiseIncrease efficiency with automated conversion validationsFCA The Consumer Duty July 2023 – Is your Affiliate Network Ready?Smart Digital RetailOptimise wins big at the PMAs 2023Optimise team up for industry Partner SurveyTesco Bank Retain Optimise as its Affiliate NetworkOptimise shortlisted for the PMAs 2023Affiliates Drive Current Account SwitchingA chatbot to help you optimise your social posts with affiliate linksHow To Automatically Add Affiliate Links Into Your ContentRunning incentive campaigns post GIPPTạo link nhanh chóng chỉ với 2s và vài thao tác vô cùng đơn giảnIntroducing Optimise Assistant, The Bot That Makes Affiliate Marketing Easy For EveryoneIntegrating Optimise Media affiliate with We Can TrackOptimise Media wins major new clients in the Financial verticalLucky number eight for Optimise and Partners with industry awards nomination successOptimise included in the prestigious PerformanceIN Top 50 Industry Players list 2019Travel bloggers embark on an affiliate adventure with Optimise Vietnam Optimise wins at the International Performance Marketing Awards Optimise Team Insights Karla Mullarkey, Head of Client Services - SEASavings to Sing About Optimise and GoCompare IPMA FinalistsOptimise Media’s proactive fraud prevention strengthened further with anti-fraud tool, FraudlogixOptimise Media expands SEA team to Vietnam and the Philippines following a successful Hong Kong launchApple ITP 2.2 and Google Chrome privacy tools and anti-tracking updateOptimise Media ‘Highly Commended’ in Finance at UK’s largest Performance Marketing awardsPublisher Insights - Agora Cupom é uma plataforma online Líder em economias para seus clientes / Agora Cupom is a leading online saving platformPublisher Insights - CupoNation is a leading online saving platformGoCompare partners with OptimisePublisher Insights - Grabon is one of the most successful ecommerce affiliate start-ups from India, having saved Indian shoppers over $61 million since 2013. See how Grabon works and what sets them apart from other publishers. Optimise Team Insights – we're some of the best in the business and this month we spoke to Melissa Francisco, our Head of Sales in Singapore. Hear what Melissa has to say about performance marketing in Southeast Asia. Southeast Asia - read our essential guide to performance marketing and discover how Southeast Asia will be a $240 billion internet economy by 2025 and how industries like e-Commerce, Online Travel and Ride Hailing are growing at unprecedented rates. Optimise Team Insights – we're some of the best in the business and this month we spoke to Shaan Raza, our Deputy Managing Director for India. Hear what Shaan has to say about what being listed in the PerformanceIN top 50 means to her.Middle East & Africa - read our essential guide to Performance Marketing and discover how the Middle East & Africa contains some of the fastest growing ecommerce markets in the world and what best practice for cross-border ecommerce really means. Lucky number 8 - Optimise launches in Hong Kong. Having recently won the Best CPA Network award at the International Performance Marketing Awards 2018, Optimise hopes that its 8th international office will bring more good fortune.Publisher insights - iprice was set up to offer shoppers the widest selection of products and brands, provided by hundreds of partners in Southeast Asia. See how iprice works and what sets them apart from other publishers.Publisher Insights - RevLifter personalises deals for advertisers using AI to understand real-time signals from onsite behaviour to deliver the right deal to the right customer. See how RevLifter works and what sets them apart from other publishers. Publisher Insights - Saleduck is one of the biggest online deal communities in the world. See how Saleduck works and what sets them apart from other publishers. Fintech meets Martech – a perfect partnership. Two UK tech companies join forces to drive open banking forward in the UK.The India Affiliate Summit is the premiere meeting point for affiliate marketing thought leaders and influencers and a place where the ‘gods of affiliate marketing’ assemble! Read our key takeout's from India Affiliate Summit 2018.Optimise wins the International Performance Marketing Awards for APAC 2017 – Best Performance Marketing Campaign for Agoda.Optimise wins the International Performance Marketing Awards (2017) - LATAM Best Performance Marketing Campaign for Santander. Optimise wins Best CPA Network at the International Performance Marketing Awards 2018.The first ever Affiliate Summit APAC took place over 1-3 October at the Marina Bay Sands in Singapore and is set to be the number one event for affiliate marketing in Asia. Read our key takeout's from 2018.Optimise launches internship program for Data Science graduates in conjunction with the University of East Anglia to help recent data science graduates apply their skills within a commercial environment.Optimise UK will be taking on the Tough Mudder challenge for Unicef. Tough Mudder is a series of hardcore 10-12 mile obstacle race designed by British Special Forces to challenge the toughest of the tough!2018 International Performance Marketing Awards - Optimise shortlisted in nine categories, including the much coveted Industry Choice of Network. The India Affiliate Summit 2018 is the premiere meeting point for affiliate marketing thought leaders and influencers. Optimise are proud to support India Affiliate Summit, and are the official badge and lanyard sponsor.Affiliate Summit APAC 2018 is brought to you by the creators of the biggest affiliate marketing event in the world and is set to be the number one event for affiliate marketers in Asia. Optimise are proud to support Affiliate Summit APAC as a Gold SponsorAffiliate Cycle London2Paris - this September the Affiliate Industry will take on one epic challenge, cycling to Paris in 24 hours all in aid of the British Heart Foundation.JP Morgan Corporate Challenge - Optimise Team UK posts a whole set of PBs in this 5.6km race around Battersea Park.Optimise backs launch of Affiliate Summit APAC 2018. The growing commitment reflects the opportunity the event presents to help brands and affiliates better understand and leverage the performance-based marketing model in this emerging market.Digital ad spend in the Middle East & Africa is forecasted to grow to over $6.5 billion by 2020 and Optimise plans to accelerate expansion into MEA by acquiring local Affiliate Network. IAB Publisher Standards CharterVoucher Code – Code Of Conduct