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Accor, a world-leading hospitality group with 55 brands including Ibis and Sofitel, operates thousands of locations across the globe. The Optimise Partner Platform was selected to enhance their partner marketing program. The programme needed a solution to streamline partner management processes, enhance the efficiency of campaign performance analysis, and improve the accuracy and speed of sales validation and partner payments Through better partner management, enhanced reporting, and streamlined payment processes, Accor achieved exponential growth in sales and partner program performance. The success demonstrates the power of the Optimise Partner Platform in driving business growth through affiliate marketing excellence.