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nghiên cứu trường hợp
Accor, a world-leading hospitality group with 55 brands including Ibis and Sofitel, operates thousands of locations across the globe. The Optimise Partner Platform was selected to enhance their partner marketing program. The programme needed a solution to streamline partner management processes, enhance the efficiency of campaign performance analysis, and improve the accuracy and speed of sales validation and partner payments Through better partner management, enhanced reporting, and streamlined payment processes, Accor achieved exponential growth in sales and partner program performance. The success demonstrates the power of the Optimise Partner Platform in driving business growth through affiliate marketing excellence.
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nghiên cứu trường hợp
A Top 10 Global consumer electronics Brand partnered with Optimise to launch its first regional affiliate marketing program, covering seven markets in Southeast Asia and New Zealand. With clear objectives to establish the affiliate channel as a significant contributor to online B2C sales, Optimise recruited key partners, developed bespoke operational processes, and executed targeted media strategies that exceeded every sales target. the Brand’s affiliate program grew to account for 22% of the company’s B2C sales in the region, with monthly sales growing fourfold through innovative collaborations with content creators and cashback platforms.
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