Optimise joins industry initiative to take the pulse of Partners & Publishers

Optimise have teamed up with other industry networks to launch a Partner survey aimed at understanding the pulse of UK Partners and their perception of the state of the industry. The survey invites all Partners to share their experiences on a range of topics, from campaign performance to ideas for improvements, and each respondent will be in with a chance to win a VIP PI Live Europe ticket.

Optimise Partner Executive Esther Ellington said “This is an important initiative and one we’re very happy to support. We have always valued the insight that our Publisher partners share. In my role I spend much of my time understanding exactly what partners need to perform at their best and at Optimise we’ve developed many of our tools, processes and platform services with this feedback as a catalyst. With this cross industry initiative, Publishers have the chance to help influence where the industry focuses overall, to ultimately enable more growth.”

The survey runs until 22nd May and the anonymised results will be shared with every respondent in June.